Pluralis . clínica integrada

Identidade, Naming

Pluralis is a multidisciplinary clinical space in Blumenau, Brazil, where patients have access to various medical specialties and are seen as a whole, physically, mentally and spiritually. At Pluralis, understanding/changing the patient style in pursuit of his quality of life is more important than simple medical prescription or surgical intervention. Somma created the name and developed the entire Visual Identity, applying concepts of plurality, harmony and care through concentric circles that form a symbol that is built by embracing its interior.

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